PRIMO WATER

The Situation

  • Primo Water self-replenishment service required a DSD Solution into Walmart stores
  • This high-touch product/service required frequent ‘touches’ with both delivery and merchandising
  • As Primo’s Self-Service refill offering expanded into thousands of locations, additional service was required

The Program

  • Hudson LMS was required to provide DSD for water filtration units into Walmart stores
  • Deliveries and packout were required 3-4 times per month
  • Hudson performed a full compliment of merchandising and maintenance services for the water filtration unit and display
  • A comprehensive survey and audit accompanied each store visit, complete with photo verification

Hudson LMS worked incredibly hard, and that dedication has paid-off in a big way for us! – Primo Water

Results

  • Successful execution by the Hudson LMS team has led to the expansion of the program into more more Walmart stores
  • Primo has enjoyed a significant sales lift and customer satisfaction improvement since the Hudson LMS team has been engaged

Get Started Today

Get Started Today